Branding & Print Design

San Fernando Valley Food & Wine Festival

Design & Direction

Sean Smith

Client

Los Angeles Mission College Foundation

Design & Direction

Sean Smith

Client

Los Angeles Mission College Foundation

Branding & Print Design

SFVFW Festival

Design & Direction

Sean Smith

Client

Los Angeles Mission College Foundation

Design Challenge

The branding implementation needed to establish the San Fernando Valley Food and Wine Festival as a premiere event in the Los Angeles county, while encapsulating the passion, dedication and skill of the Culinary Arts Program’s students and staff. Utilizing the Mission College Foundation’s existing logo,  I created a fun, flexible and elegant brand conceptualization that leaned on idea of the plate as vehicle of elegance and art. Through the design implementation,  my hope was that the public saw the event as a positive representation of both the Foundation and the College.

Brand Implementation

Print Design

Festival Collateral

Brand Implementation

Print Design

Festival Standing Banners

Digital Implementation

Along with the branding and print design, I was also tasked with creating the Festival’s website and digital marketing strategy. For more information on these projects, click the button below

Sean Smith

I am a multimedia creative that believes in the power of design to connect people across technologies and media platforms. Through visual and motion design, narrative and social media, I strive to highlight value in my client’s businesses and products. My goal is to help businesses and individuals build meaningful and engaging connections with their customers and employees.